Case Study

The Relaunch

Virtual Summit 

Engage: The Client

Newry Mourne & down District Council, MLN

Enrich: The Brief

Alongside the council, create a brand and virtual event with World-class insights from acclaimed thinkers who know and care about Northern Ireland to support and enhance the six pillars of the council’s #reNMD marketing campaign. Deliver a remote summit that would facilitate insights and impetus that will help businesses identify innovations, opportunities, markets ensuring they emerge positively from this crisis. The project targeted a total of 500 registrations.

Elevate: The Outcome

We designed a brand and delivered an event that ultimately attracted well over 920 registrations and surpassed all expectations. The concept, brand and content clearly resonated with the target audience as we received some excellent feedback and comments post-event. The event showcased NMDDC as an excellent region to set up, or invest in, whilst simultaneously demonstrating that NMDDC is, in itself, a supportive, proactive and innovative Council that is standing up at this difficult time to create thought-provoking and perspective-shifting content to support businesses within its footprint and beyond.

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The future of business summits has arrived in Newry & Mourne.

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